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Samsung Television set vs LG Tv set: which Idiot box brand is improve?

A large samsung tv in a white room with a swimming polar bear on the screen.

(Image credit: samsung)

If you're currently trying to choose between a Samsung TV and LG Telly, we're hither to aid. These top TV brands take had their fair share of innovations, setbacks and successes, with many of their televisions sets making our best TVs list year after yr.

The almost significant differentiating factor betwixt a Samsung TV vs LG TV was QLED and OLED technology for a long time. Samsung had QLED, and LG made OLED. Only at present, things aren't so clear cut.

Samsung launched its kickoff OLED TV in a decade – check out our hands-on: Samsung S95B QD-OLED TV review – and LG says it's putting serious effort into its QNED TVs with quantum dot technology. Read our what is QNED guide to find out more.

Although both brands might be branching out into new territories, there are still enough of similarities betwixt what they offering and key differences betwixt their TV sets.

This Samsung vs LG Television receiver guide should help y'all decide which one is right for you. If you lot become to the finish of the guide and know which make you want to get for just not which specific TV, bank check out our best Samsung TV and best LG Idiot box guides.

Samsung Tv set vs LG TV: overview

Samsung and LG are two big-scale tech manufacturers that sell some of the best smart TVs you can buy today for both loftier and low price points, though with somewhat different console technologies for many of their high-stop sets. You don't need to know what these differences are right now, only they might be deal-breakers.

Both are South Korean manufacturers that sell televisions globally and have a meaning presence in the Uk and US – unlike Panasonic or Philips, who don't have licenses in Northward America – with a big install base and a broad range of televisions launched each year.

It's hard to compare pricing, given how many sets Samsung and LG launch each year, running from some of the all-time 32-inch smart TVs and the all-time 4K TVs through to some of the best 8K TVs for super-sized sets that run y'all thousands of dollars or pounds. Whatever size, shape, resolution or budget yous're looking for from your new TV, either brand will have y'all covered.

A screenshot of LG's WebOS smart TV platform. — LG's WebOS smart TV platform (Image credit: LG)

Samsung TV vs LG TV: smart TV platform

Both Samsung and LG use their own proprietary smart Tv set platform, and each has its own personal flavor.

LG has been leading with webOS – a minimal, stripped back smart Television interface – since 2014. It uses a horizontal menu bar for ordinarily-used apps, streaming services, and inputs, with customizable placement then you can pick and cull where your favorite apps sit on the dashboard.

Samsung'southward Tizen platform doesn't differ hugely in its layout (you could say it was influenced by the sometime), though it doesn't have as impressive a search algorithm as LG'due south ThinQ AI software.

But what of phonation assistants? LG'south OLED and Super UHD sets come with Google Assistant built-in and some limited compatibility with Alexa-controlled devices. Samsung uses its own (somewhat worse) first-political party Bixby assistant, though again but for mid-range or premium sets – and with the selection to use Google Assistant or Alexa through third-party devices.

A large TV on a cabinet in a green room. — (Prototype credit: Samsung)

Samsung TV vs LG Telly: panel tech

Today's premium television marketplace is divided into two console technologies: OLED and QLED.

OLED, which stands for 'organic light-emitting diode', is a TV panel that can emit its own light instead of having light shone through information technology. This enables brilliantly thin TV displays and the ability to command the brightness of individual pixels. OLEDs are known for their vibrant colors, deep blackness levels, and low effulgence.

There's frequently talk of 'burn in' images on OLED screens, but much of this is anecdotal, and you'd probably need to be working the set very hard for this to go a problem.

All OLED panels are manufactured by LG Display, so you lot have LG to thank fifty-fifty if you lot've got a Sony OLED in your dwelling house.

QLED, on the other hand, is a proprietary technology developed by Samsung. QLED uses a filter of breakthrough dots to heighten color and contrast and make do with several dimming zones to vary brightness across the screen – rather than beingness able to do and then with each pixel individually. QLED TVs are also a lot brighter than OLEDs (thousands of nits versus hundreds) though they can struggle to show both light and nighttime images as effectively at the same fourth dimension as a result.

We've gone into this debate in more item in our QLED vs OLED guide. It'll be plenty to say that OLED is generally suited to loftier-quality video formats in dark viewing environments, while Samsung's sets lag on contrast (insufficiently) but make upward for it with a bright and impactful display.

A screenshot showing the power of Dolby Vision by comparing two images of a glacier side-by-side. — (Image credit: Dolby)

Samsung Tv set vs LG TV: formats

Both TV brands back a slightly different format for high dynamic range (HDR), with LG packing Dolby Vision into its premium range of OLEDs and Super UHDs, while Samsung favors HDR10+ for its premium TVs.

Both formats use what'south called dynamic metadata to tailor the output of the television to the content beingness displayed, so scenes of nighttime underground caverns or well-lit drawing rooms vary the levels of brightness, contrast, and film processing accordingly.

Dolby Vision is really the more advanced format, with 12-bit color gamut instead of the ten-chip HDR10+, and is also more commonly institute (both the Google Chromecast with Google TV and Apple Television set 4K accept advantage of Dolby Vision).

Admittedly, the preferred HDR format is merely really a business concern at the higher end of the price range, only those spending large should retrieve carefully nigh which services they're probable to desire HDR content on.

it's likewise worth mentioning that Panasonic has no loyalty to 1 HDR format or the other, and even the affordable Panasonic GX800 LED Goggle box supports both Dolby Vision and HDR10+.

An image of a Samsung TV mounted on a wall in a grey room showing a mountain range on the screen. — (Image credit: LG)

Samsung Tv set vs LG Tv set: which should you choose?

During the pandemic, both Boob tube manufacturers have a difficult time due to production delays and a driblet in demand.

Samsung is the market place leader, and could entrench that position with its new QD-OLED TVs, quantum dot-OLED hybrids, which might take on LG'due south OLED tech.

Both companies are focusing on their current display technologies, and aren't going to of a sudden stop supporting any of the new TVs they're currently bringing to marketplace. And then which gear up yous pick should really just be down to what you desire in your living room.

If you're looking for the most impressive picture quality out there, regardless of price, nothing currently beats LG'south OLED panels for colour and contrast (read our LG C1 OLED Television set review). Merely the best Samsung Television set tin can sure light up a room, and offers a college (if slightly unnecessary) boost in pixel density, take a look at our Samsung QN900A 8K QLED Television receiver review.

All the same, if y'all're happy with your electric current television but might desire to upgrade in another few years – well, it could be a whole dissimilar story by then.

Henry is a freelance technology journalist. Before going freelance, he spent more than than three years at TechRadar reporting on TVs, projectors and smart speakers as the website's Dwelling house Movie theater Editor – and has been interviewed live on both BBC Globe News and Aqueduct News Asia, discussing the hereafter of send and 4K resolution televisions respectively. As a graduate of English Literature and persistent theatre enthusiast, he'll usually be found forcing Shakespeare puns into his engineering articles, which he thinks is what the Bard would have wanted. Bylines also include Border, T3, and Footling White Lies.